malicious rumour crisis

Crisis Training Scenario

malicious rumour

An extremely competent crisis management team required a taxing crisis training scenario that incorporated several different issues culminating in a large, reputation-damaging crisis. 

To really test a group of people that have had years of crisis training and knowledge was a great challenge for us. We met it head on by creating a scenario with multiple levels and elements to deal with. Thinking of issues that could become crises for a client so that they can better prepare themselves in the future, is always a worthwhile activity.

crisis training


As the CMT team was of a high calibre, the scenario required several elements to it in order to push their knowledge and experience of dealing with a crisis. It included:


We produced content to support the crisis scenario as it unfolded in the ‘classroom’ setting to make it feel more realistic. This included: